: Digital reading (comics, novels) is the only digital category showing growth (26% for Gen Z) while interest in video streaming (OTT) has significantly declined. 4. Digital Expression & Activism
Indonesian youth are highly aspirational, with many young people seeking to pursue higher education and career opportunities abroad. However, there is also a growing interest in entrepreneurship, with many young people starting their own businesses and social enterprises. : Digital reading (comics, novels) is the only
Indonesia is one of the world’s most active mobile-first societies. For the average young Jakartan, Bandung, or Surabayan, the smartphone is not a gadget; it’s an identity hub. : Digital reading (comics