: It eventually becomes clear that the family's "bad blood" is literal. Their matriarch, Ellen, was the leader of a cult dedicated to the demon King Paimon . The tragedies befalling the family are not accidental but are carefully orchestrated steps in a ritual to provide Paimon with a male host. Narrative Structure and Pacing
As the family struggles to cope with their loss, Annie becomes increasingly obsessed with uncovering the truth about their family's dark past, which she believes is connected to Ellen's death. Her investigations lead to a series of unsettling and disturbing events that threaten to tear the family apart. hereditary20181080pmkv link