A partnership with Vogue Scandinavia produced a 24-page spread on "Techwear & Intimacy," featuring PlayboyPlus models wearing cyberpunk-inspired lingerie. This moved the platform into the realm of legitimate fashion media.

: PlayboyPlus has increasingly shifted toward shareable, "lighter" lifestyle content, focusing on verticals like entertainment and nightlife . This rebrand aims to increase visibility on social platforms like Facebook.