: Major beauty brands like Wardah have effectively removed the stigma around the hijab by using hijabi celebrities as their brand ambassadors, making the look feel "trendy" and aspirational. Top Influencers and Trendsetters
: The "perfect" image presented in social media feeds creates a hyperreal version of piety that may not reflect the daily struggles or complexities of wearing the jilbab. 3. Sociocultural Shifts in Popular Media
The rise of cannot be discussed without analyzing the tech platforms that host these images.
